Everything You've Ever Wanted to Know about Wisconsin Audio Video

Our Great Story

For more than 60 years, Wisconsin Audio Video has been serving the professional audio video integration needs for corporate boardrooms and training rooms and AV systems in the retail hospitality industry in Madison, Eau Claire, Wausau and Rockford.. Life began for Wisconsin Audio Video in 1957 as an independent licensed business music provider and was called Accent Music. Accent Music was the original Muzak Franchisee for Madison and was owned by Robert B Contrad. In 1986  Accent Music was sold to Walt Pridham who owned Pridham Electronics. Walt formed Pridham Electronics in 1975. In 1998 Walt sold Pridham Electonics to his long time employees Barb Cowsert and Matt Cefalu. Barb and Matt kept the name Pridham Electronics. In 2016 Pridham Electronics was sold to James Harle and the name was changed to Wisconsin Audio Video. 

James Harle has been in the business for more than 35 years and started his career with Muzak now Mood Media with a franchisee in San Antonio, Texas.  James also owns the Des Moines, IA franchise, Iowa Audio Video which he purchased in 2005.

And now, Muzak is MOOD: and Wisconsin Audio Video has become an independent franchisee of Mood Media or MOOD: Wisconsin | Wisconsin Audio Video. We provide custom and semi-custom music playlists, commercial background and foreground music, streaming music, commercial television programming and even scent. This is in addition to our suite of audio and video products which include Speech Privacy Systems (“Sound Masking”), Boardroom | Conference Room Media and Control Systems, Digital Projectors and Screens, Digital Signage, Drive-Thru Systems and Closed Circuit Television (CCTV) products throughout Wisconsin and northern Illinois.

Our staff of system designers, service technicians and installers is ready to go to work for you, repairing audio and video systems or replacing them with a problem-solving custom system designed to your specifications and your budget. If you are remodeling your space or building a new building, we will work with your architect or contractor during the design phase. We are locally owned and dedicated to serving our customers, not only during the week but also on weekends and holidays.

We realize that the music you play within your business and on-hold is an extension of your company’s image and is of great importance! It is the audio equivalent of your front door and should represent your style, your products and services and your shoppers, diners or patients. Sometimes it’s difficult to select just the right format or formats without hearing the music in your business. That’s why we offer 30 day no charge demos of our music platforms and full access to their control sites to manage your music formats, mixes, zones and dayparts.

We want to ensure that you are more than satisfied with the service we provide. And, we guarantee if you find our products or service do not meet your expectations within the first 30 days of installation, we will remove the equipment and you will pay nothing.*

Wisconsin Audio Video operates locally, in and around Madison, Eau Claire, Wausau, Janesville, Hudson, Beloit, Rockford, IL Dubuque and Milwaukee.

Local Customers2,000+
Service Customers400+
Speakers InstalledThousands
Televisions InstalledHundreds
Happy Customers!We aim for 100%!

60+ Years of Local Experience

Wisconsin Audio Video Proudly Serves Madison, Janesville, Beloit, Rockford, Wausau, Stevens Point, Eau Claire, Hudson, Rice Lake Dubuque, Milwaukee and All Places In Between.

Service Available 365 Days Per Year

It’s Our “Geeks” Biggest Pet Peeve! They Never Like to See A System Down!

Service Call Back Within 24 Hours

Number 2 on the List of Our “Geeks” Biggest Pet Peeves, but a close tie with having a system down… Never Let a Customer Wait for Service!

Attention To Every Detail

Our “Geeks” Like to Leave Things Cleaner Then When They Found Them! It’s Just Their Style!

We Enjoy Working With Your Architect, Contractor, and Especially You

It’s Okay! You Don’t Have To Talk “Geek” to Get Things Done. We’ve Got You Covered! …What is 1.21 Gigawatts, anyway?

Just A Few Of Our 2,000+ Happy Customers!